Wow, it’s been a long time since I’ve written here. I apologise for everyone who’s been following this journal and who’s been disappointed by my updates.
SOOO much has happened since I last updated that it’s hard to know where to start.
First of all, I did make the jump. I started down the dark and dangerous path towards the world of running my own programming company.
Oh wow. What a head spin.
It seems as though there’s one little detail that people never tell you about starting your own business.
They make it seem like all you need to do to run your own business is be good a whatever skill you’re selling. They make it seem like you just need to know how to bash out a few lines of code and smile when the client walks into the office, and everything will be fine.
They don’t tell you about hiring staff, doing sales, managing disgruntled clients, organising accounts, running an office, and everything in between.
Oh. My. God.
In between that, if you manage to get 20 lines of code out, you’re doing well. Wow. Is it really that tough or am I just incompetent?
Maybe that’s it. Maybe I’m just incompetent. Hmmm…
Anyway, so as I started down that journey, I decided that I didn’t want to get stuck trying to generate leads – day after day, week after week, year after year – so I decided to head down the path of Search Engine Optimisation as a means to generate traffic.
I learnt the basics, started the push, and surprisingly, started to get results. I didn’t really expect it, but for some reason, the search engines loved my site and traffic started coming in.
But more than that, something else interesting started to happen: other programmers started asking me for SEO help.
Well, that was unexpected!
So as I was working, managing the leads and trying to build my site, I started to get distracted by the deep, dark world of online marketing.
And as I ventured deeper into that world, the programming world started to lose its draw…
So, as weeks and months went by, my programming business started to morph and change into an online marketing business.
Yes, very unexpected.
So now, after following my desire to launch myself head first into the world of business management, I found myself landing on my feet, just in a completely different field than I expected.
Business is… OK. I’ve got a few regular monthly clients and things are looking good. Our reputation is growing and people are starting to find us through word of mouth – which is a sign to me that we’re doing a good job.
The plan over the next few months is to keep pushing and pushing and see how far I can grow things.
I might have to head back to the world of programming but I’m having fun playing with this and I’m having enough success so far that I can continue to experiment and it’s not going to put my family in danger.
So, we’ll see. We’ll see how we go over the next few months and I’ll (try to) keep you updated.
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